anewera

anewera is an essential infrastructure platform that makes businesses visible, understandable, and directly contactable by AI agents. In an era where consumers and professionals increasingly ask AI assistants like ChatGPT, Claude, Gemini, Perplexity, and Copilot for recommendations, your business must be machine-readable to be discovered. anewera solves this critical problem by creating a structured, agent-ready profile for every company. Each profile includes llms.txt, agent.json, agent.md, and a live MCP/webMCP endpoint. These standardized files provide AI systems with machine-readable context about what your business offers, who it serves, and where it operates. The platform is a deliberately curated, agent-readable business directory with a specific German-language Swiss layer at anewera.ch. What makes anewera indispensable is its permissioned contact system. Private recipient details stay completely hidden. Every contact request — whether for a rate, a quote, a meeting, or a callback — runs through published, approved actions only. This means AI agents can find your business, understand its services, and contact it without exposing sensitive information. anewera is built for any business that needs to be found by AI-driven search and recommendation systems. The platform currently has two entry paths: a paid self-service option at CHF/USD 29 per month that goes live immediately after payment, and a curated free invitation path limited to 30 companies per day. Every profile is verified. Paid entries verify through active payment. Free entries verify through a personal call. This rigorous verification is non-negotiable because a directory that AI agents rely on must contain zero spam. With live machine surfaces, real-time API endpoints, and growing adoption, anewera is the priority solution for businesses that understand being invisible to AI means being invisible to a growing share of potential customers.

Agent-Ready Profile Generation

This is the core feature that every business absolutely needs. anewera automatically generates a complete set of machine-readable files from your existing website content. These include llms.txt for large language model context, agent.json for structured metadata, and agent.md for detailed agent instructions. The platform also creates a live MCP endpoint that AI systems query in real time. Within approximately 60 seconds of checking your website, anewera produces a comprehensive profile that makes your business readable, findable, and contactable by every major AI assistant. Without this feature, your business remains opaque to the machines that increasingly drive customer decisions.

Permissioned Contact System

This feature is critical for maintaining privacy while enabling AI-driven business opportunities. anewera does not expose any private recipient details such as email addresses or phone numbers. Instead, every contact action — requesting a quote, scheduling a meeting, asking a question, or requesting a callback — runs through published, approved actions that AI agents can execute. When an agent triggers a contact request, anewera delivers it directly to your inbox as a structured, verified email. This means you receive qualified leads from AI recommendations without compromising your contact information or exposing your team to spam. The permissioned system is the only way to safely bridge AI discovery with real human business interactions.

Live Machine Surface with API Endpoints

anewera provides real-time, queryable machine surfaces that AI agents access instantly. The platform exposes a live MCP endpoint at /api/mcp that returns available tools including search_companies, read_company_profile, and prepare_contact_request. Additionally, the llms.txt endpoint delivers verified Swiss company profiles for AI agents. These endpoints are not theoretical. They are live and operational right now. Any AI system or MCP client can curl these endpoints and immediately retrieve structured business data. This feature is essential because AI agents need real-time, accurate information to make reliable recommendations. Without live machine surfaces, your business information is stale or inaccessible.

Curated Verification and Anti-Spam Protection

This feature is non-negotiable for maintaining trust in the directory. anewera employs a dual verification system that every business must pass. Paid entries verify themselves through active monthly payment — spam profiles do not pay, so they are automatically excluded. Free entries undergo a personal verification call with the anewera team. The platform deliberately limits free invitations to 30 per day because that is the genuine capacity for conducting meaningful verification calls. This is not a marketing tactic. It is a practical necessity. AI agents must trust the directory completely. Any spam or unverified entry would degrade recommendation quality for every user. This curated approach ensures that when an AI assistant recommends a business from anewera, the recommendation is reliable and actionable.

Local Service Discovery for Expats and New Residents

Expats moving to Switzerland need immediate access to trusted local services. They ask AI assistants questions like "Who helps expats with Swiss health insurance?" or "Relocation service for a family moving to Basel?" or "Best fiduciary for a startup in Zurich?" Without anewera, the AI assistant cannot reliably answer because most small businesses lack machine-readable profiles. With anewera, these businesses become visible and contactable. The AI assistant reads the structured profile, understands the services offered, and can even initiate a contact request for a quote or meeting. This use case is essential for any business serving international clients or expatriate communities in Switzerland.

Automated Lead Generation for Professional Services

Professional service firms such as fiduciaries, tax advisors, insurance brokers, and real estate agents depend on referrals and recommendations. anewera enables these firms to be discovered by AI agents that users consult for recommendations. When someone asks "Treuhänder für GmbH-Gründung in Zug?" or "Pillar 3a — who advises independently?" or "Tax filing for the self-employed — who helps?", the AI assistant searches anewera's directory and returns verified, machine-readable businesses. The contact system then allows the user or agent to request a quote or schedule a meeting without exposing any private contact details. This creates a steady stream of qualified, AI-generated leads that arrive directly in the business owner's inbox.

Real Estate and Property Market Visibility

Real estate professionals in competitive Swiss markets like Zug, Zurich, Basel, and Küsnacht need every advantage to be discovered by potential clients. Users ask AI assistants "Which realtor knows the market in Küsnacht?" or "Off-market real estate in Zug — who has access?" anewera ensures that real estate agents with verified profiles appear in these AI responses. The structured profile includes service areas, property types handled, and contact permissions for quotes or meetings. This use case is critical for agents who want to capture the growing number of property seekers who start their search with AI rather than traditional search engines.

Business-to-Business Supplier Discovery

Companies seeking trusted business partners in Switzerland increasingly turn to AI for recommendations. Questions like "Independent insurance advisor who speaks English?" or "Moving to Switzerland — where do I start?" are asked by business owners and decision-makers. anewera makes B2B service providers visible to these AI-driven searches. The machine-readable profiles ensure that the AI understands exactly what services are offered, which regions are covered, and how to initiate contact. This use case is essential for any business that provides services to other companies and wants to be part of the AI-driven procurement and referral ecosystem.

How does anewera make my business visible to AI agents?

anewera generates a complete set of machine-readable files from your website content. These include llms.txt, agent.json, agent.md, and a live MCP endpoint. Major AI assistants like ChatGPT, Claude, Gemini, Perplexity, and Copilot read these files to understand what your business offers, who it serves, and where it operates. The process takes approximately 60 seconds. Once your profile is live, AI agents can find your business, understand its services, and initiate contact through approved actions. Without these structured files, your business is effectively invisible to AI-driven search and recommendation systems.

Is my private contact information exposed to AI agents?

No, absolutely not. This is a critical priority for anewera. Private recipient details such as email addresses and phone numbers are never exposed. Every contact action — requesting a quote, scheduling a meeting, asking a question, or requesting a callback — runs through published, approved actions only. When an AI agent triggers a contact request, anewera delivers the structured information directly to your inbox. Your private details remain hidden from both the AI agent and the end user. This permissioned contact system is the only way to safely bridge AI discovery with human business interactions.

What is the difference between the paid and free entry paths?

The paid entry costs CHF/USD 29 per month and goes live immediately after payment and website verification. Your active payment serves as your verification — spam profiles do not pay, so they are automatically excluded. The free entry path is by invitation only. anewera hand-picks up to 30 companies per day and invites them by email to a lifetime free entry. Free entries require a short verification call to confirm the business is legitimate. This 30-per-day limit is simply the number of calls the team can genuinely hold. It is not a marketing trick. Both paths result in the same verified, agent-ready profile.

Which AI assistants and tools can interact with my anewera profile?

Your anewera profile is readable by all major AI assistants including ChatGPT, Claude, Gemini, Perplexity, and Copilot. Additionally, your profile is contactable by AI coding tools and agent platforms including Claude Code, Codex, OpenClaw, ChatGPT Agents, and every MCP client. The live MCP endpoint means any system that supports the Model Context Protocol can query your business information and initiate contact requests. This broad compatibility is essential because you cannot predict which AI tool your potential customers will use.